Arts and culture organizations increasingly look towards large-scale fundraising campaigns to achieve their visions while stabilizing their financial models. So, how does an arts and culture organization know it is ready for such a major undertaking? This article explores how board and senior management leaders can objectively determine if this is the right time for their organization to launch a large-scale fundraising campaign. It also examines the steps in the preparation and planning phases that are key to a successful campaign.
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